AMANDA EZE

Social Media Manager | Brand Strategist
Remote, NG.

About

Highly creative and results-driven Social Media Manager and Brand Strategist with 3+ years of experience in digital campaign management, brand identity design, and engaging content creation. Proven ability to leverage advanced analytics and strategic storytelling to significantly boost online presence, audience engagement, and conversion for diverse brands. Passionate about integrating innovative creative strategies with data-backed insights to achieve measurable business outcomes.

Work

PORSCHE BRAND (COMESTICS)
|

Brand Strategist | Social Media Manager

Remote, Remote, Nigeria

Summary

Led brand strategy and social media management for a cosmetics brand, driving digital presence and conversion.

Highlights

Spearheaded the complete brand identity design, from concept to execution, utilizing Photoshop and illustration to establish a distinctive market presence.

Leveraged Meta Business Suite, Publer, and TikTok analytics to track campaign performance, inform strategic adjustments, and optimize digital outreach.

Managed and optimized a $10,000 annual Facebook ads budget, achieving targeted conversion rates and maximizing ROI for digital advertising efforts.

CURRENCIFY (CRYPTOCURRENCY PLATFORM)
|

Social Media Manager | Marketer

Remote, Remote, Nigeria

Summary

Drove social media and marketing efforts for a cryptocurrency platform, enhancing brand visibility and engagement.

Highlights

Cultivated account growth by developing and deploying a balanced content strategy featuring both entertaining and educational materials for the cryptocurrency audience.

Optimized content distribution and performance by leveraging Publer for strategic scheduling and tracking, enabling data-driven content recreation.

Boosted profile views by over 600x, from 4 to more than 2,400 in just three days, through targeted and engaging content initiatives.

FRANKSKID (MUSICIAN)
|

Social Media Manager

Remote, Remote, Nigeria

Summary

Managed social media presence for a musician, focusing on content strategy and audience growth.

Highlights

Developed and executed comprehensive content strategies to promote music campaigns, significantly increasing artist visibility and fan engagement.

Conducted in-depth research on internet trends and audience preferences, producing highly relevant and viral video content for promotional efforts.

Achieved exponential audience growth, increasing Instagram followers from 8 to over 200+ and TikTok followers from 24 to 1.6k+ within a few months.

Education

UNIVERSITY OF SOCIAL MEDIA | AVALOCX
Remote, Remote, Nigeria

Program

Social Media Management

Courses

Social Media Management

META
Remote, Remote, Nigeria

Program

Social Media Management | Marketing

Courses

Social Media Management

Marketing

IMO STATE UNIVERSITY
Remote, Remote, Nigeria

Bachelor of Science

Economics

Courses

Economics

DESIGNU
Remote, Remote, Nigeria

Program

Product Design | Graphic Design

Courses

Product Design

Graphic Design

GIZ
Remote, Remote, Nigeria

Program

Graphic Design

Courses

Graphic Design

Languages

English

Certificates

Hubspot Social Media Management Certificate

Issued By

Hubspot

Giz Graphic Design Certificate

Issued By

GIZ

DesignU Online Product Design and Graphic Design Certificate

Issued By

DesignU

Meta Social Media Management Certificate

Issued By

Meta

Avalocx and USM Social Media Management Certificate

Issued By

Avalocx and USM

Nestle Interview Training Certificate

Issued By

Nestle

Google UI/UX Design Certificate

Issued By

Google

Skills

Social Media Management

Content Strategy, Campaign Management, Community Engagement, Analytics, Reporting, Meta Business Suite, Publer, TikTok Analytics, Instagram, Facebook, TikTok.

Digital Marketing

Digital Campaigns, Performance Marketing, Facebook Ads, Audience Targeting, Conversion Optimization, Trend Research, Online Presence Growth.

Brand Strategy

Brand Identity Design, Brand Storytelling, Market Positioning, Visual Branding, Brand Development.

Content Creation

Graphic Design, Video Content, Copywriting, Illustration, Photoshop, Engaging Content, Educational Content, Entertaining Content.