About
Highly creative and results-driven Social Media Manager and Brand Strategist with 3+ years of experience in digital campaign management, brand identity design, and engaging content creation. Proven ability to leverage advanced analytics and strategic storytelling to significantly boost online presence, audience engagement, and conversion for diverse brands. Passionate about integrating innovative creative strategies with data-backed insights to achieve measurable business outcomes.
Work
PORSCHE BRAND (COMESTICS)
|Brand Strategist | Social Media Manager
Remote, Remote, Nigeria
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Summary
Led brand strategy and social media management for a cosmetics brand, driving digital presence and conversion.
Highlights
Spearheaded the complete brand identity design, from concept to execution, utilizing Photoshop and illustration to establish a distinctive market presence.
Leveraged Meta Business Suite, Publer, and TikTok analytics to track campaign performance, inform strategic adjustments, and optimize digital outreach.
Managed and optimized a $10,000 annual Facebook ads budget, achieving targeted conversion rates and maximizing ROI for digital advertising efforts.
CURRENCIFY (CRYPTOCURRENCY PLATFORM)
|Social Media Manager | Marketer
Remote, Remote, Nigeria
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Summary
Drove social media and marketing efforts for a cryptocurrency platform, enhancing brand visibility and engagement.
Highlights
Cultivated account growth by developing and deploying a balanced content strategy featuring both entertaining and educational materials for the cryptocurrency audience.
Optimized content distribution and performance by leveraging Publer for strategic scheduling and tracking, enabling data-driven content recreation.
Boosted profile views by over 600x, from 4 to more than 2,400 in just three days, through targeted and engaging content initiatives.
FRANKSKID (MUSICIAN)
|Social Media Manager
Remote, Remote, Nigeria
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Summary
Managed social media presence for a musician, focusing on content strategy and audience growth.
Highlights
Developed and executed comprehensive content strategies to promote music campaigns, significantly increasing artist visibility and fan engagement.
Conducted in-depth research on internet trends and audience preferences, producing highly relevant and viral video content for promotional efforts.
Achieved exponential audience growth, increasing Instagram followers from 8 to over 200+ and TikTok followers from 24 to 1.6k+ within a few months.
Education
UNIVERSITY OF SOCIAL MEDIA | AVALOCX
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Program
Social Media Management
Courses
Social Media Management
META
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Program
Social Media Management | Marketing
Courses
Social Media Management
Marketing
IMO STATE UNIVERSITY
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Bachelor of Science
Economics
Courses
Economics
DESIGNU
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Program
Product Design | Graphic Design
Courses
Product Design
Graphic Design
GIZ
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Program
Graphic Design
Courses
Graphic Design
Languages
English
Certificates
Hubspot Social Media Management Certificate
Issued By
Hubspot
Giz Graphic Design Certificate
Issued By
GIZ
DesignU Online Product Design and Graphic Design Certificate
Issued By
DesignU
Meta Social Media Management Certificate
Issued By
Meta
Avalocx and USM Social Media Management Certificate
Issued By
Avalocx and USM
Nestle Interview Training Certificate
Issued By
Nestle
Google UI/UX Design Certificate
Issued By
Skills
Social Media Management
Content Strategy, Campaign Management, Community Engagement, Analytics, Reporting, Meta Business Suite, Publer, TikTok Analytics, Instagram, Facebook, TikTok.
Digital Marketing
Digital Campaigns, Performance Marketing, Facebook Ads, Audience Targeting, Conversion Optimization, Trend Research, Online Presence Growth.
Brand Strategy
Brand Identity Design, Brand Storytelling, Market Positioning, Visual Branding, Brand Development.
Content Creation
Graphic Design, Video Content, Copywriting, Illustration, Photoshop, Engaging Content, Educational Content, Entertaining Content.